Got questions about franchising with QDOBA?

There's a lot to consider when reviewing franchise options.

We’ve created a list of our most frequently asked questions to help you.

A traditional QDOBA location has an initial investment range of $489,200 to $1,178,000. A nontraditional location has an initial investment range of $252,800 to $816,700. See Item 7 in the FDD for details.
Our franchise agreements are 10-year agreements plus one option for a 10-year renewal. See FDD for details.
If you sign up for a territory, a deposit of $10,000 per unit is required. Money is applied to the franchise fee if the store has a timely opening, as set forth in the schedule.
We charge a marketing fee of 1.75% of gross sales. This fee covers the preparation of marketing and promotional materials designed to drive sales to your store for both QDOBA and its franchise owners. Marketing fees are negotiable and vary for nontraditional locations. See FDD for details.
An individual, company or group of partners applying to open a new QDOBA franchise must have $350,000 in liquid assets available for investment and a minimum net worth of $1,000,000.

Franchised Qdoba Units in the Top Quartile for the Qdoba system had Average Unit Volume (AUV) of $1,998,222, as shown in Item 19 of the 2022 Franchise Disclosure Document. The AUVs for the other quartiles and our systemwide AUV is listed in the FDD.

2,213,455 and the 2023 FDD

Our restaurants are generally open seven days a week and generally operate 10 a.m.-10 p.m. Operating hours may vary by market and location type.
Yes. With over 61% of our franchise system Multi-Unit operators, they are expanding to make sure they can own as much of their market as possible before it is sold out.

We do not offer financing to Franchise Owners.

Yes, we aim to give our Franchise Owners all the support it takes to succeed. We offer a comprehensive seven-week training program, ongoing training and more.

These menu items are optional.

Type of ExpenditureEstimated Amount
Franchise Fee (2)$30,000
Development costs: plans, legal fees, permits (3)$10,000 – $50,000
Leasehold improvements (4)$180,000 – $400,000
Furnishings, fixtures and equipment (5)$185,000 – $380,000
Signage (5)$5,000 – $50,000
IT and other Systems (6)$33,700 – $55,000
Opening inventory (7)$5,000 – $10,000
Travel and living expenses while training (8)Varies
Miscellaneous pre- opening expenses$5,000 – $15,000
Grand opening advertising (at traditional sites) (9)$5,000 – $25,000
Insurance (10)$5,000 – $10,000
(excluding several types of coverage)
Liquor license (11)Varies depending on location
Real property lease / purchase costs (12)Varies depending on location
Business licenses, health permits and similar permits$500 – $3,000
(Varies depending on location)
Additional funds – 3 months (13)$25,000 – $150,000

TOTAL ESTIMATED COST (excluding real property and liquor license costs): $489,200 – $1,178,000(14)

Legal disclaimer: The table above for Traditional Restaurants represents the estimated total initial investment required for the establishment of a franchised QDOBA restaurant at a premises that you lease. No estimate can be made as to costs of purchasing an existing restaurant. See Item 7 for more details and to review the Nontraditional location investment breakout

Join the best fast-casual franchise.

Our fresh, made-to-order food and site flexibility make us a great choice for a Mexican restaurant franchise.


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